Before One Direction (yes, there was such a time), one of the most popular posters back in the day was the hunky muscled man, shirtless, cradling a baby.

So when Louis Tomlinson debuted his baby pic of him and son Freddie, it TOTALLY brought to mind the above-mentioned landscape.

Digging deeper, you’ll find it’s not only Louis who has channelled his inner ’80s poster pin-up.

Oh no, have a look at which other celeb dads have done the same:

Robbie Williams did it back in 2012.

Simon Cowell and baby Eric are ADORABLE.

NFL player Eric Decker gives pretty much every celeb dad a run for their money in this snap of him and his then newborn son, Eric Thomas Decker II.

 

Sons of Anarchy actor Theo Rossi shares his cute pic.

 

Singer Chris Brown’s album cover says it all.

The Only Way is Essex’s Dan Osborne only went and recreated the famous poster himself.

Read: Awww! One Direction's Louis Tomlinson shares picture of son Freddie

Read: Louis Tomlinson's snap of baby Freddie has made Directioners on Twitter lose their minds