ELEGANZA Sposa's flagship store in Burlington House on Bath Street will be known to more than a few women as one of the most luxurious bridal showrooms in Scotland.

Anyone contemplating a trip up the aisle would be half mad not to tiptoe into this airy atelier in the search for their dream dress.

Although don't be put off from beating down their palatial doors if you haven't got that ring on your finger yet or wedding bells aren't even on your agenda.

As this exclusive sneaky peek at the campaign images of Eleganza Collezioni 's SS14 capsule collection attests, it's way more than a destination for those with upcoming nuptials.

It is fast becoming a destination for those searching out that perfect gown to stand out from the crowd in, be it at a glamorous black tie event, prom, a day at the races or a graduation.

The Eleganza Collezioni pieces are designed inhouse by head designer Helen Tatner, a graduate of Glasgow Caledonian University and a team of skilled seamstresses. The evocative collection is a light as air concoction of dusty pinks, oyster silk and pale blue overlay chiffon, with embellished beadwork touches to create a palpable sense of luxury, and lavish understated drama.

Eleganza owner and managing director Anna Cirignaco talked us through the inspiration behind Collezioni:

She said: "We really focused on creating special occasion's collections that all women look good in.

"Our head designer Helen and I work closely together to ensure the pieces are designed with real women in mind.

"I've gained valuable experience over the years of understanding different body shapes and recognised a clear gap in the market for occasion wear that would be lusted after by women of all ages.

"Eleganza Collezioni is designed to make every woman feel beautiful and special."

A point reiterated by head designer Helen who said: "We remain really customer focused, which I think is key.

"I actually spend some of my time in the boutique taking appointments so I have a direct line to our clients and what they are looking for, as well as being influenced by the catwalks."

Certainly if you wanted a demi-couture experience in Scotland, Eleganza Collezioni certainly fulfils that desire and the thought of the knowledge, care and attention that goes into perfecting the fit of that once in a lifetime wedding dress is now being lovingly extended into the growing occasion-wear arena really is something to raise a glass to.

Shoot Credits:

Photographer: Gerardo ­Jaconelli

Model: Amy Newlands

Make-Up: Carol Fairfield

Hair: Ramillia Mccaskie

Eleganza Collezioni available exclusively at Eleganza, 183 Bath Street, Glasgow. Tel 0141 248 3200 www.eleganza.co.uk

EVA ARRIGHI