The 26-year old, who studies at Glasgow Caledonian University, was taking part in a project aimed at injecting fresh style into Glasgow's shopping district.
Buchanan Galleries' marketing team set third year GCU students a visual merchandising challenge and encouraged them to showcase how dynamic Scotland's graduate talent is.
Students were tasked with transforming the main Buchanan Street windows with an eye-catching spring/summer visual design representative of the Buchanan Galleries' retailers.
Gemma and the other winning students, Hollie Shand and Rebecca Sturrouck, presented their proposed window installation mock-ups to the Galleries' marketing team who subsequently chose the design to feature in the Galleries' window.
Picture: Colin Mearns