While figures continue to paint a gloomy picture of the rest of the nation, the number of people lapping up the city's shops is on the rise.
Last week about 1.25 million people visited Glasgow's main shopping area of Argyle Street, Sauchiehall Street and Buchanan Street – a 1.16% increase on the same week last year.
It came as Scottish retail suffered another blow, with figures showing sales fell again across high streets last month.
Total sales in July were down by 0.7% from a year ago and like-for-like sales – which do not include factors such as new store openings – fell by 2.2%
It means like-for-like sales growth has now lagged behind that of the UK every month since the beginning of 2011.
However, retail chiefs say Glasgow is still top of the shops and there is major demand from leading UK and international brands for a spot in the city.
Scott Taylor, chief executive of Glasgow City Marketing Bureau, said the £70m Buchanan Quarter development, which is already 90% pre-let despite not opening until Spring next year, was one of the main drivers for retail success.
He said: "Retail performance at a Scottish level is not easily compared to consumer spending in Glasgow.
"As the second largest shopping destination in the UK, we're very much open for business and anecdotal evidence suggests that the sector remains resilient.
"There's a pipeline of demand from leading UK and international brands for a retail presence in Glasgow, as borne out by the extension of Buchanan Galleries and continued capital investment in Frasers, which further reinforces the city's status as the best shopping experience in Britain outside London's West End."
This month has also seen empty shop spaces filled. Scottish independent fashion retailer Ness, clothing store Blue Inc and candle retailer Yankee Scotland are all new additions to the city's Buchanan Galleries, and quirky fashion brand Joy opened yesterday in the top level of the centre.
Retail guru Mary Portas, dubbed Mary Queen Of Shops, also helped prove Glasgow was the ultimate shopping destination when she launched her own clothing line in the city's House of Fraser in April this year.
Stuart Patrick, chief executive of Glasgow Chamber of Commerce, said demand for opening stores in the city was healthy.
He said: "The core offer of Glasgow City Centre remains strong and Buchanan Street still has high occupancy rates. The signs of demand for investment in Glasgow remain quite healthy so when it comes to new proposals there is still a steady flow of enquiries into the spaces.
Mr Taylor said that the increase of direct flights to Glasgow Airport, including from the Far East and Australia, was also providing retailers with new market opportunities.
He added: "Many retailers are recording a greater interest in tax-free shopping, which will make the city even more of a draw to international visitors and 'staycationers' alike."
However, despite the good news there is work to be done.
The Habitat furniture store in Bothwell Street and Barratts shoes in Buchanan Galleries are just two stores to have shut, and the pedestrian area of Sauchiehall Street has around 11 vacant shops.
Mr Patrick said: "We know there are some secondary streets that aren't so robust. But it's less to do with the comparative attractiveness of Glasgow and more to do with whether these areas are meeting existing retail of demand in the way they need to.
"In Union Street, for example, a lot of the shop units are just not meeting current demand."