EYEBROW grooming has become an obsession among young women, seemingly kicked off by a combination of the TOWIE effect and copycat attempts to recreate supermodel Cara Delevigne's bushy arches.

The craze even triggered a viral video recently with Glasgow comedian Gary Meikle's in-car rant about his daughter's preoccupation with getting her eyebrows shaped and tinted.

Into this trend now steps leading beauty brand Benefit with its rather fabulous 'BrowZings' eyebrow palette.

It comes in an small and attractive silver case, with a miniature pair of tweezers to keep stray eyebrow hairs in check as well as a double-ended folding brush. One brush is used for the light brown tinted wax which you apply first, after tweezing, over the eyebrow to smooth and gently tint the hair.

Then you apply a light brown setting powder over the wax using the opposite brush to seal and enhance the colour.

It is easy to use as a DIY grooming kit for novices and instantly improves and enhances the appearance of brows making them appear thicker and fuller, without stepping anywhere near a salon.

The kit is small enough to pop in your handbag to top up the colour or re-groom on the go, and a mini instruction manual offers great tips on how to get the best look.

It comes in six shades, from sandy brown to nearly black.

Benefit have hit the mark again with an excellent make-up must-have.

Benefit BrowZings Eyebrow Shaping kit - rrp £27