A MASSIVE £1 million has been invested to turn Kelvingrove Art Gallery and Museum into a winter wonderland this December.

Elfingrove is the brainchild of company itison, who are also behind The Botanic Gardens event GlasGLOW.

They have hired a world-class production team of over 60 people to create what they describe as a 'spell-binding night-time tour of the museum culminating in a show capturing the true magic of Christmas using state of the art technology, sound, and lighting'.

The company hopes the event will attract 100,000 visitors throughout the festive period. 

Evening Times:

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Evening Times:

Oli Norman, CEO of itison and creator of Elfingrove, said: “We’ve been working on Elfingrove for two years and are beyond excited to finally announce it to the people of Glasgow. Only me, my daughter and Santa know an ancient secret that we’ll be revealing for the first time at Elfingrove that will challenge everything you know about Christmas…”

The event will run from December 5 to 23 from 5.30pm to midnight each evening. The show will last 70 to 90 minutes and timeslots are every 15 minutes. 

itison will also be transforming Kelvingrove’s gardens. After being taken on a journey through the museum, you’ll emerge into a spectacular, fairy-lit winter wonderland where you can enjoy gourmet street food, a bar, and some all-singing, all-dancing festive surprises, with the backdrop of Kelvingrove’s incredibly lit façade.

The firm said they will create The Elfingrove Legacy Fund (ELF) giving back to the local community and donating 1000 tickets to good causes.

Early bird tickets will be priced at:

Adult off peak - £12 (Mon – Thurs)

Adult peak - £16 (Fri – Sun)

Child off peak - £8 (Mon – Thurs)

Child peak - £10 (Fri – Sun)

Under 3s – FREE

Those tickets go on sale Wednesday, October 2 at 7.30am here